CSR

Annie Leonard presents the Story of Solutions

Annie Leonard, of Story of Stuff fame did it all again and presented another great video on how we have to and can change the world. Called The Story of Solutions, it focuses on changing the end-game of MORE to a one focusing on BETTER. We have seen it already, working on ever increasing the …

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Screw Business As Usual, by Richard Branson

Richard Branson is the serial entrepreneur of genius behind Virgin. Having studied him in my management classes at Audencia back to 2006, I have to say that I really wanted to read his latest book, Screw Business As Usual. Having read it in a couple of days, I have to say that it is highly …

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Book review : Cradle to cradle

Inspiring : that’s the adjective that comes to mind as I have just finished reading Cradle to Cradle, by William McDonough and Michael Braungart. I had heard about that book for quite some time and I understand now why. The book  was written  in 2002 –with a 2008 reedition – and is replete with enlightening …

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Major company to stop deforestating Indonesia

To the Agence France Presse : ” The world’s third-largest paper producer Asia Pulp and Paper said Tuesday it had stopped using logs from Indonesia’s natural forests, after fierce campaigning by green groups against the company.” ” The firm has in recent years lost packaging contracts with big brands such as foodmaker Kraft and Barbie’s …

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The Oath Project, CSR at work

For my 1,400th post on this blog, let’s talk about corporate social responsibility. If Medical Doctors have their Hippocratic Oath and lawyers have their equivalent, isn’t it high time for managers around the world to have their own ? Corporate social responsibility – CSR for short – is more needed than ever as our planet …

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Corporate Social Responsibility gains momentum

Here are some good news on business and economics. To Earth & Industry, as appearing in Cleantechies : ” In 1999, fewer than 500 companies issued sustainability reports. That number is now over 3,500.“ ” Once only a concern for a few niche companies with sustainability as a core value and brand differentiator, corporate sustainability …

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3M announces new efficiency targets for 2015

As Sustainable Business notes : ” As part of its new sustainability goals, 3M aims to improve its energy efficiency 25% by 2015. 3M’s 2015 Sustainability Goals build upon its record of environmental achievements, which go back to 1990. “ ” Since 1990, the company has cut greenhouse gases 72% and reduced solid waste indexed to sales by 66%. …

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Sony slashed its emissions by 31% since 2000

To TreeHugger : ” Electronics giant Sony announced today that since 2000, it has achieved a 31 percent reduction in global CO2 emissions. The company boasts that means it surpassed its 2006 “Green Management” goal by 24 percent ” ” It did also achieve, though, a 54 percent reduction in waste generation (the goal was …

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Lafarge pursues its sustainability commitment

According to the WWF : ” WWF and Lafarge, the world’s largest cement maker, today agreed to continue working together to further reduce the company’s greenhouse gas emissions and to help build hundreds of energy-efficient buildings.  ” ” (…) The company has been a member of WWF’s Climate Savers Programme since 2001 and has already …

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Book review : The Sustainable MBA

Here is another book review as I just finished The Sustainable MBA, by Giselle Weybrecht. Albeit I believe it is a great book and am strongly recommending it, I don’t feel like I learned a lot. But this might be explained by two facts : 1. I graduated very recently (2006) from a Master in …

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